group of people standing in front of a large billboard advertisement for a beverage company in Giginyu, Nigeria, at the coordinates 11

group of people standing in front of a large billboard advertisement for a beverage company in Giginyu, Nigeria, at the coordinates 11.991 latitude, 8.56 longitude. The billboard has a pink background with a large image of a grapefruit and the words "Everyone has a Chivit" displayed in green and white. The people are mostly men, wearing long, traditional clothing in various colors and patterns. Some of them are wearing caps. There is a red carpet on the ground in front of the billboard. The people are positioned in a semi-circle, with the exception of one man wearing a white t-shirt and an apron, who is standing in front of them, slightly to the left. He appears to be offering something to the people in front of him. The environment is a busy outdoor setting. It is unclear what the people are doing, but they appear to be gathered for some kind of event. There is a black metal fence in the background.