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The image captures a brightly lit rectangular digital display or lightbox mounted on a textured, light-colored wall in an indoor public space, likely a cinema lobby in Semarang, Indonesia. The display features an advertisement with a light blue background.

The central visual element of the advertisement includes a prominent yellow circular shape, resembling a sun or moon, from which a human hand extends. Several blue butterflies are depicted near the hand, and a white disposable cup with a straw is shown to the left of the hand.

The advertisement contains several lines of text. At the top right, the "Cinema XXI" logo is visible. Below the central imagery, the word "BERMAKNA." is displayed in large, dark blue letters. Following this, smaller white text reads: "Demi hidup yang lebih bermakna, apapun sampah di hidup kita, ayo buang" (For a more meaningful life, whatever trash in our life, let's throw it away). Some additional text appears to be partially obscured. A prominent hashtag, "#PadaTempatnya" (meaning #InItsPlace or #WhereItBelongs), is clearly visible towards the bottom. The "Cinema XXI" logo is repeated at the bottom left, with "C21" appearing at the bottom right.

The advertisement promotes environmental consciousness and encourages proper waste disposal. No people are visible in the scene, and the setting is illuminated by artificial lighting.
Afnan Nabila

Jan 31, 2025

Semarang, Indonesia

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The image captures a brightly lit rectangular digital display or lightbox mounted on a textured, light-colored wall in an indoor public space, likely a cinema lobby in Semarang, Indonesia. The display features an advertisement with a light blue background. The central visual element of the advertisement includes a prominent yellow circular shape, resembling a sun or moon, from which a human hand extends. Several blue butterflies are depicted near the hand, and a white disposable cup with a straw is shown to the left of the hand. The advertisement contains several lines of text. At the top right, the "Cinema XXI" logo is visible. Below the central imagery, the word "BERMAKNA." is displayed in large, dark blue letters. Following this, smaller white text reads: "Demi hidup yang lebih bermakna, apapun sampah di hidup kita, ayo buang" (For a more meaningful life, whatever trash in our life, let's throw it away). Some additional text appears to be partially obscured. A prominent hashtag, "#PadaTempatnya" (meaning #InItsPlace or #WhereItBelongs), is clearly visible towards the bottom. The "Cinema XXI" logo is repeated at the bottom left, with "C21" appearing at the bottom right. The advertisement promotes environmental consciousness and encourages proper waste disposal. No people are visible in the scene, and the setting is illuminated by artificial lighting.

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