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A close-up, eye-level shot features a yellow box of "AIM" brand safety matches. The box is positioned diagonally from the bottom left to the top right of the frame, resting on a dark blue, textured surface that appears to be a table. The background is blurred and depicts a person sitting in a chair, out of focus. The front of the matchbox is predominantly yellow with bold, black text. The top of the box shows "MRP ₹1.00 incl. of all taxes ₹0.04/stick". Below this, "AIM" is displayed in large, stylized black letters with a red underline. Beneath "AIM", the word "SPECIAL" is printed in smaller black letters. The center of the box features a circular red and white target-like design, with a black dot in the very center. To the left of the matchbox, running vertically, is text in red that reads "Marketed by ITC Limited, 37 J.L. Nehru Road, Kolkata - 700 071". To the right, also running vertically, is text in black that reads "Mfd. by: Amar Splints Pvt. Ltd., Shamli - 247 776 (U.P.)". Below the target design, there is a block of text providing contact information: "For feedback/complaints, contact: Quality Manager, ITC Limited - SBU Matches Business, MFD: 69, Chamiers Road, Chennai - 600 018. 04/26 Ph: 1800 425 444 444, email: qmat@itc.in A 24 Safety Matches". In the bottom left corner of the image, a white logo with "ABHI" in bold letters is visible. The lighting in the scene is neutral, casting soft shadows and highlighting the details of the matchbox.
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