An individual stands centered in front of a large outdoor advertisement in Lugano, Switzerland

An individual stands centered in front of a large outdoor advertisement in Lugano, Switzerland. The banner features "MASILugano" text in white at the top left against a purple background. The advertisement displays a female model from the back, turning her head to look over her left shoulder towards the viewer. She wears a leopard-print bra, round spectacles, and a blue party hat. Her lower garment, appearing to be black distressed jeans or shorts, is positioned to expose her buttocks. A pink ribbon or strap is wrapped around her left hand and extends downwards. The banner's background depicts a stylized interior with a blue chair, a yellow chair, and a multi-tiered white cake structure. In the foreground, a person wearing a white hooded sweatshirt, a black "VANS" baseball cap, dark sunglasses, a long brown faux fur coat, and blue jeans, poses with their hands open, gesturing towards the banner model's exposed posterior. The ground level beneath the banner consists of grey, textured pavement.