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A nighttime, eye-level, wide shot shows a digital billboard advertising Petyorochka grocery store. The billboard, illuminated with a bright green hue, features an image of potato chips and a price of 179 rubles. The text on the billboard reads, "Za syrom — v 'Paterochku!'" or "For cheese — to Petyorochka!". A cartoon character resembling a potato is pictured next to the price. The billboard is positioned along a road with a sidewalk and a metal fence separating the road from a grassy area. In the background, a blurry blue and white bus is seen driving past. Apartment buildings, characteristic of Soviet-era architecture, are visible behind the trees and the bus. The sky is dark and overcast, indicating evening or early night. The setting is likely Kemerovo, Russia, based on the presence of Petyorochka stores, which are prevalent in Russia, and the architectural style of the buildings.
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