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A framed advertisement sign is prominently displayed, likely within a commercial complex or shopping mall, given the branding. The sign features a bright orange background with white Chinese text and graphics, promoting a loyalty program. The main subject is a large sign detailing the "珑珠 HPOINT" loyalty program, associated with "天街 Paradise Walk" and the "龙湖集团" (Longhu Group). The sign encourages customers to "Spend to earn Longzhu" and "Deduct/offset with Longzhu," stating that "10珑珠抵1元" (10 Longzhu equals 1 Yuan). A key activity promoted is using digital payments through "扫「龙湖收款码」" (scan "Longhu collection code") for "微信支付" (WeChat Pay), "支付宝" (Alipay), and "珑珠抵扣" (Longzhu deduction), described as "聚合支付" (aggregated payment). It ensures that "RMB consumption, Longzhu and growth value credited instantly." Notable details include two QR codes. One, labeled "扫码成为珑珠用户" (Scan code to become a Longzhu user), is for joining the loyalty program. The other, depicted on a smartphone graphic held by a hand, encourages "扫码支付 立赚珑珠" (Scan code to pay, earn Longzhu instantly). The text further explains that "珑珠 points are obtained by customers of Longhu Group through consumption or participation in activities across various scenarios under the group." Partially visible on the right is another sign, displaying food that resembles baked goods or cheese tarts. The overall setting appears to be indoors in Beijing, China, as suggested by the "Tianjie" branding which is part of Longhu Group's commercial developments.
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