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A left hand with light pink manicured fingernails holds a cream-colored stand-up pouch of instant chicory. The package prominently displays the brand "ВКУС & ПОЛЬЗА" (Taste & Benefit) with a heart and leaf emblem. Below this, "ЦИКОРИЙ растворимый" (Instant Chicory) is written, with additional text indicating it "содержит инулин" (contains inulin), is a "полезная альтернатива кофе" (healthy coffee alternative), and offers a "нежный • вкус" (mild • taste). The packaging features illustrations of purple chicory flowers and a white cup containing a dark beverage with a heart-shaped foam. A circular logo to the right of the brand states "КАЧЕСТВО И ВЫГОДА от Пятёрочки" (Quality and Benefit from Pyaterochka) with a number "5," signifying the product is associated with the Pyaterochka supermarket chain. The background is a blurred, light-colored tiled floor, consistent with a supermarket aisle, indicating the scene takes place within a Pyaterochka supermarket in Perm, Russia.
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