An image taken at a retail store in Bidhannagar, India, shows a person's hand holding a box of men's underwear. The box, branded "LIVE SMART", displays a graphic of a man's torso and lists the product as "BRIEF (IE)" made of 95% Cotton/5% Lycra. The price is marked down from ₹299.00 to ₹249.00, inclusive of taxes. Features like "NoRideUp Technology," "Lycra," "UltraSoft Waistband," and "Cotton" are highlighted with icons. The box also indicates it's a "Pack of 2" and XL in size. In the background, shelves are stocked with other apparel items, including boxes with "UOMOS" branding. The flooring appears to be tiled. The person's foot, wearing a black flip-flop, is visible at the bottom left of the frame. in Bidhannagar, India

GOPLAY

Sep 20, 2026, 2:49 PM

Bidhannagar, India

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An image taken at a retail store in Bidhannagar, India, shows a person's hand holding a box of men's underwear. The box, branded "LIVE SMART", displays a graphic of a man's torso and lists the product as "BRIEF (IE)" made of 95% Cotton/5% Lycra. The price is marked down from ₹299.00 to ₹249.00, inclusive of taxes. Features like "NoRideUp Technology," "Lycra," "UltraSoft Waistband," and "Cotton" are highlighted with icons. The box also indicates it's a "Pack of 2" and XL in size. In the background, shelves are stocked with other apparel items, including boxes with "UOMOS" branding. The flooring appears to be tiled. The person's foot, wearing a black flip-flop, is visible at the bottom left of the frame.

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