Stake attention in this memory
The image shows an indoor scene, likely a classroom or conference room, captured from a slightly elevated and angled perspective, with the original image appearing rotated ninety degrees clockwise. In the center of the frame, a presentation slide is projected onto a light-colored wall. The slide has a light background with text and logos. The main title of the slide, positioned vertically on the left side, reads "From product to usage". The content is divided into two main columns. The left column states: "I don't need tires, I just need trucks that run, and run safely". Below this text, two small product logos are visible, one resembling Electrolux and another appearing to be a car brand logo. The right column reads: "I don't need a washing machine, I just need to do laundry at home I don't need a car, I just need to get around". Vertically aligned in the top right corner of the slide are the logos and text "MICHELIN" and "MICHELIN FLEET SOLUTIONS". A slide number "11" is visible near the top right. At the bottom right of the projected image, two yellow stars are present. To the right of the projected screen, a silver laptop (likely a MacBook) is open and resting on a light-colored table. The laptop screen displays a document, possibly in Microsoft Word, with visible text. The top portion of the document heading reads "Sustainable business practices notes - fix later". Below this, another line states: "Rebound effect - electric car to be used more than a regular one and more plane tickets bought". The laptop's dock or taskbar is visible at the bottom of its screen, showing numerous application icons. The black keyboard of the laptop is also clearly visible. Behind the projected screen and above the table, a light-colored wall is visible. A black power strip with multiple outlets is mounted horizontally on this wall. The ceiling, with a white grid pattern, is partially visible in the top left corner of the image. A portion of a light wooden chair is visible beneath the table in the bottom right corner. The lighting appears to be bright and even, typical of an indoor environment with artificial lighting or natural light from windows not visible in the frame. The overall context suggests a discussion or lecture on business models, sustainability, or the "Product-as-a-Service" concept, given the content of both the presentation and the laptop notes.
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